Hispanic Shoppers Spend More At the Grocery Store

Hispanic Shoppers Spend More At the Grocery Store

Food and Nutrition Translations, LLC was started back in 2012! We are now going on our sixth year and our mission still remains the same. We want to help food manufacturers grow their brand by translating their nutrition message to reach more consumers in their language they know and love. We are a niche translation agency, as we are all bilingual dietitians, and are passionate about food, nutrition, science, and culture. 

We continue to grow and expand our services! We now offer high quality, fast-motion, 30-45 second video recipes so you can post and share on your brand’s social media pages and website to share with your loyal consumers!

Hispanic Shoppers Spend More At the Grocery Store

Hispanic shoppers make more trips to the grocery store, spend more, and enjoy the shopping experience with their whole family! Therefore, it is important to market your brand to the entire family when trying to reach this demographic.

In addition, Hispanic children influence many of the purchasing decisions, especially in cereals, snacks and candy categories.

Three Kings Day is celebrated on January 6

Three Kings Day, or Epiphany, is one of the most important holidays on the Puerto Rican calendar. Learn about its significance, festivals, and traditions.

Please feel free to contact us. We would be happy to provide a FREE quote and proposal for translation services or video recipe production.

Reaching the Latin American Population

Reaching the Latin American Population

Do you have a marketing plan in place to reach to the ever-increasing Latin American audience?  If not, you may want to reconsider since it is projected by the year 2025, Latin America is expected to reach 2.5 billion mobile devices. This means, more digital advertising dollars and a focused marketing approach should be considered to reach the Latin American audience.

With that in mind, it is only logical that brands and agencies continually work toward finding the most effective ways to market to the Latin American audience.

  • Social media:Latin Americans are heavy smartphone users. More than 75% of Latin Americans use the Web on their phones. Begin to connect to Latin Americans on Facebook, Twitter, and Instagram. Latin Americans are very social and are connecting online, adding more than 1 million users per year. Consider an app, video, or content to connect with this culture.
  • Latin Americans watch mobile video for approximately 1 hour more per month than other mobile video viewers. Latin Americans enjoy watching many different kinds of videos, including ones pertaining to food, do-it-yourself recipes, beauty, family, and music.
  • Family, food, entertainment, music, traditions, and education are all important values and interests to many Latin Americans.
  • Education Materials:Latin Americans are known as loyal shoppers in every brand category. The key is reaching out to them in their own language and showing them the relevance of your product in all of your education materials, Web site, and nutrition information.
  • Invest in this market today or you will miss a huge potential for increasing your market share! Differentiate yourself by reaching this population, one that is estimated to have a purchasing power of over $1.7 trillion!

    Contact Us Today

    Choose FoodandNutritionTranslations.com to translate your message and increase your market share. We are unique, in that we are all bilingual dietitians and experts in translating food, health, and nutrition messages. In addition, we are immersed in the culture of our mother tongue. We specialize in Spanish translations, but we also offer translations in French, Portuguese, Italian, Thai, Chinese, Arabic, Russian, Japanese, Korean, Polish, German, and Creole!

    Source:

    LATAM to Reach 2.5 bn Mobile Devices by 2025; Mexican Digital Ad Market Grows by 28% https://www.exchangewire.com/blog/2017/09/04/latam-to-reach-2-5bn-mobile-devices-until-2025-mexican-digital-ad-market-grows-by-28/. Accessed September 10, 2017.

Hispanic Shoppers buy significantly more organic

Hispanic Shoppers buy significantly more organic

Our Story

Food and Nutrition Translations, LLC was started back in 2012! We are now five years young and our mission still remains the same. We want to help food manufacturers grow their brand by reaching more customers in the language they know and love. We are a niche translation agency as we are all bilingual dietitians and are passionate about food, nutrition, science, and culture.

We continue to grow and expand our services! We now offer high quality, fast-motion, professional video recipes!

Visit our website to learn more.

Hispanic Shoppers buy significantly more organic

Hispanic shoppers are trying to eat healthier by buying more natural foods and organic foods. According to a recent study, about 1/3 of the grocery items in a Hispanic shoppers cart are considered to be organic vs. 1/4 of total US shoppers’ carts. 

grocery items in a Hispanic shoppers cart are considered to be organic vs. 1/4 of total US shoppers’ carts. We can help your brand capture this population! Recipe videos, nutrition benefit videos, or translations are necessary!
Read more >

Translating to French?

Translating nutrition materials to French is our second most popular language for translations. Reaching the Canadian French consumer or the native French customer is vital.

Hispanic Holiday Traditions

Latinos’ holiday celebrations are big, with family, friends, and even, neighborhoods! They all center the festivities by coming together to drink, eat, share, sing, and dance.  Read about 12 Latino traditions that keep going…

Read More >

Don’t get left behind in digital space…

Don’t get left behind in digital space…

Without video recipes, your brand will not get the attention it deserves, nor will it connect with consumers! Video recipes are a necessity. Online video is not just an “exciting” trend, it is what consumers like, watch, share, connect to, and do for entertainment. Did you know that by 2020, video traffic will amount to 82% of all consumer Internet traffic!

Look at these two staggering statistics:
  • Facebook users log 100 million hours daily of video watch time
  • YouTube viewing sessions are now more than 40 minutes at a time

By having video recipes, your brand will increase brand awareness, brand loyalty, and purchase consideration. Don’t let your brand get left behind. Get started today. We can help your brand by producing awesome video recipes to engage your consumers on all social media platforms, so they can like, share, save, and comment on your video recipe!

To get started, FoodandNutritionTranslations.com has three different video recipe packages to consider. We can take your existing recipes and bring them to life! You can use the 30- to 60-second fast-motion videos we create and share them on all social media platforms, along with your website or a retailer website.

Contact Us Today
Choose FoodandNutritionTranslations.com to produce video recipes for your brand. Contact us today for our video recipe package information. Check out some video recipes we have done for other clients, such as Kellogg’s®, Betty Crocker, Ragu®, Lindt, Breyers®, General Mills, and more: http://www.foodandnutritiontranslations.com/video-recipes.html

Sources::
How to crush content marketing: invest in online video. Columln Five website. Click to view article Accessed March 1, 2017.